Recently, the South African International Trade Administration Commission (ITAC) (on behalf of the Southern African Union - SACU, SACU includes five countries: South Africa, Botswana, Namibia, Lesotho and Eswatini) issued an announcement, Make a final determination on the anti-dumping case of motor vehicle passenger car tires and truck passenger car tire products imported from China (customs tax numbers: 4011.10.01, 4011.10.03, 4011.10.05, 4011.10.07, 4011.10.09, 4011.20.16, 4011.20.18, and 4011.20.26), and decide to levy taxes. The tax rate of sampled enterprises is 0-43.6%; The tax rate for non sampled cooperative enterprises is 14.56%, while the tax rate for other enterprises is 41.47%!
It is understood that in the final determination report, the individual tax rates of sampled enterprises, the average tax rates of cooperative enterprises, and the final determination tax rates of other enterprises have slightly decreased compared to the tax rates disclosed in the previous final determination.
According to export data in 2022, China exported 5525.5 million new pneumatic rubber tires. From January to December, the cumulative export volume of truck and bus tires nationwide was 4.0427 million tons, with a cumulative export increase of 7.07%. Whether it's pneumatic rubber tires or truck tire exports, there's a huge amount of data! Even for some tire companies, the proportion of tire exports is higher than that of domestic sales.
Not only that, exports are also an important source of profit for domestic tire companies! Whether it is exporting to overseas markets or the profits of overseas factories, they are much higher than the profits of the domestic market.
The financial report data for the first half of 2022 shows that overseas production capacity profits have become an important profit support for many tire companies! According to the comprehensive financial report information, the overseas profits of several domestic tire enterprises can reach more than 10%, and Sen Qilin's overseas market Gross margin (its overseas factory profits plus export profits) reaches 20.62%; The Profit margin of Sailun's overseas factories has reached more than 14%; The Gross margin of overseas factories of Guizhou Tire also reached 17.64%, 4.84 percentage points higher than the Gross margin of its domestic factories.
So the overseas market is a must-have for Chinese tire companies, but Chinese tires are facing various forces chasing and blocking in the overseas market!
Such an important market is facing encirclement and interception from various countries! On March 30, 2023, the Internal Market Protection Department of the Eurasian Economic Commission issued Announcement No. 2023/363/AD18R3, making a final ruling on the review of the changes in anti-dumping situation of heavy-duty tires originating from China.
According to resolution 5 of the Internal Market Protection Department of the Eurasian Economic Commission, it decided to maintain resolution 154 of November 17, 2015 and continue to impose 14.79%~35.35% Dumping (pricing policy)#Anti-dumping actions on Chinese products involved. The United States, the European Union, India, Türkiye, Africa and many other places have launched a double anti tire campaign against Chinese tires. Chinese tires can only go abroad and build factories in Thailand, Vietnam and other Southeast Asian countries. However, North America and other countries and regions have boycotted Southeast Asian tires in the final analysis.
Many tires were once exported at home and abroad due to their low prices, bringing affordable products to people around the world. But it has also received joint resistance from many countries.
The so-called double anti is "your product is very cheap, so I will punish you! But to put it bluntly, it's impossible to beat it. 30 years ago, we had to admit that there was a huge gap between domestic and foreign tire companies, whether it was technology research and development, brand building, or even the business philosophy of the enterprise and the personal thinking and understanding of the enterprise. But now, Chinese tires have blossomed all over the world, and well-known brands such as Chaoyang, Linglong, Shuangqian, Triangle, etc. can already compete with foreign products at home and abroad The cards compete for high ground. In the current domestic tire market, foreign truck tires are being squeezed out of the market, and passenger tires can only be used to fight back without any strength!
Not only that, but domestic tires are still seizing the global market. Why is it that the dual reverse, in plain terms, cannot be defeated? No advantage! What about competition? Then I'll make trouble for you. If you have a price advantage, I'll add tariffs to make you lose the price advantage.
The rapid development of Chinese tires has led to resistance from multiple countries. Even so, Chinese tire companies still need to improve their competitiveness in the high-end market, gradually break away from the "stereotype" of low prices, increase brand influence and product value, expand their market share in the high-end market, and let the accusations of "low price dumping" in the overseas market be baseless, in order to truly tear apart the "rogue ambitions" of overseas institutions towards Chinese tires!
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