After 2022, which is full of hardships, we welcome 2023, which is full of opportunities. With the improvement of the economic trend and the liberalization of various regions, tire enterprises that have been suppressed for a long time have finally had the opportunity to show their strength. However, the current tire market has already undergone great changes. Both the domestic market and the foreign market are undergoing great changes, and there is no future for the one mu and three mu of land in front of the makers. At the same time, the business model is also advancing with the times, and various new models are attempting to subvert the tire market.
Landing in Africa, Senkirin established a factory in Morocco
On December 30, 2022, Qingdao Senkirin Tire Co., Ltd. issued the Announcement on Investing in the Construction of High Performance Cars and Light Truck Radial Tires in Morocco, and decided to build the project of Senkirin (Morocco) with an annual output of 6 million high-performance cars and light truck radial tires. Construction site: Tangier, Morocco. The construction period of the project is 18 months. The first year of production is 3.6 million pieces, and the second year of production is 6 million pieces. Total investment: $296.78 million.
On the same day, Sen Qilin also released the Feasibility Analysis Report on the Use of Funds Raised from Non public Development Bank's A Shares. The raised capital is no more than 4 billion yuan, which is used for Spain's high-performance car, light truck radial tire project with an annual output of 12 million yuan. The construction site is located in Galicia Autonomous Region of Spain. The products of this project are high-performance semi steel cars and light truck radial tires, with an annual production scale of 12 million. The project construction period is 36 months.
The seventh domestic production base of Linglong Tire was set up in Lu'an
On December 31, 2022, Linglong Tire released an announcement that the annual production of 14 million sets of high-performance radial tire project of Anhui Linglong Tire Co., Ltd. was partially planned to change. According to the announcement, Linglong Tire terminated the investment agreement with Lujiang County Government and changed to sign the investment agreement with Lu'an Municipal Government. Linglong Anhui investment project has been changed to "14 million sets of high-performance radial tire project with an annual output" and "30000 tons waste tire resource recycling construction project" in Lu'an.
China's commercial vehicle aftermarket has been in a state of disorder and confusion for a long time, and Linglong Tire is well aware of the importance of channel layout. In addition to the store of Linglong Auto Home, which has been in a big fire recently, the Atlas Camou Home built by Linglong Tire will provide professional and complete services for the difficulties encountered by vehicles and drivers in medium and long distance logistics transportation. It saves truck drivers time, labor and money, and provides the most favorable guarantee for the entire logistics transportation. It includes tire, oil, urea and other related products, comprehensive services such as wheel insurance, maintenance and national road rescue, and care services such as insurance, finance and accident rescue. To form an online and offline integrated urban comprehensive service platform of "product+service+value" at the head of China's commercial vehicle aftermarket.
The Cambodia project of GE is about to be completed
It is understood that the Cambodia plant of GE is under construction in full swing and is expected to be completed and put into operation in May 2023. The construction of the tire factory will greatly drive the local society and economy. The total investment of the project is about 300 million dollars. The factory is located in the Sihanouk Port Special Economic Zone. After the factory is completed, it is expected to produce 5 million semi steel tires and 900000 full steel tires every year.
Seize the first opportunity of scale, and the global layout is hot
Both global tire giants and newcomers in the tire industry are sparing no effort to expand their own scale. Now, in 2023, the global economy will improve, and behind the pressure is more opportunities. The long backlog of demand in the market will break out sooner or later. Many tire enterprises choose to layout in advance. In the case of saturated domestic market, building factories overseas is one of the most effective solutions to avoid competition and trade protection.
Especially after western countries have implemented trade protection to China, Chinese tire enterprises have realized the importance of building factories overseas to ensure market supply. In Southeast Asia and other places, Chinese tire enterprises have set up factories one after another. It is these overseas factories that help some tire enterprises to provide a driving force when the domestic market is depressed due to epidemic diseases and other reasons. Secondly, the labor cost of raw materials in Southeast Asian countries is relatively low, which is no different from providing timely help to tire enterprises that are difficult to make money at high costs.
With the gradual recovery of domestic transportation, the tire market is expected to recover. As a large transport country, China's transport fleet business will be improved, and the demand for tire replacement will also be stimulated. At the same time, the epidemic situation of "after 20" will make way for the road, and self driving travel will usher in a wave of peaks. The situation of no quantity and no profit of tire stores will be improved in 2023. Although the tire market is still confused about the future, the tire industry will soon usher in a new era.
Disclaimer: The image materials and articles of this platform are from the network, so the copyright belongs to the original author. If it infringes your copyright and interests, please contact us, and we apologize and delete them quickly. Source: Tire Business
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