The word "credit" is a familiar and love-hate word for businessmen. "Love" is because credit can make products flow quickly in a short time, and quickly open the market and sales; "hate" is because credit is very likely to produce dead accounts, which will have a significant impact on our capital flow.
The sudden outbreak of the new crown last year has not only tested the life and death of dealers, but also faced the risk of “cutting out” their cash flow. Therefore, for the dealers this year, "accounting on credit" cannot be done. Although it is said in the business circle: "You will go to jail slowly if you don't use credit," but if you don't make changes, doing business on credit this year is undoubtedly equivalent to "suicide."
For the same business of one million yuan, the cost of 100,000 yuan in cash sales is enough, because it is cash sales, the 100,000 yuan can be rolled over ten times. And credit sales may cost half a million or even a million. Although customers will use other people's practices (credit) to stimulate us, the transaction is our own, and the final beneficiary and victim will be ourselves, so we have to Resolutely adhere to the bottom line. After all, customers sell products and earn money. Our dealers also sell products, but they earn pressure and risks. This is unfair.
Healthy and good business cooperation is based on mutual trust. Nowadays, it is absolutely rare for customers who can come up with real money and cooperate with us. They understand and support us. Therefore, we must not ignore and neglect these customers, and make corresponding contributions to these customers.
During the cooperation period, we must not only have corresponding product preferential policies and sales policies, but also make a lot of emotional investment. After the customers truly feel our thoughts and concepts, they can feel confident and bold to cooperate with us, which will form a virtuous and mutually reinforcing cycle process.
Under these conditions, tire dealers or retail stores that can make cash transactions can be said to be "big guys", and their influence is absolutely unquestionable among their peers. When everyone knows that we are adopting a cash sales model, the probability of "credit" when purchasing goods will be much smaller.
So saying "on credit" is definitely a vicious circle for doing business, with all harms and no benefit. But society and reality are beyond our control. All we can control is ourselves.
Disclaimer: The picture materials and articles on this platform are from the Internet, so the copyright belongs to the original author. If you infringe your copyright and interests, please contact us. We apologize and delete it quickly. Source of the article: Tire Business
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