The year 2022 is drawing to a close, but the sound of price increases has not stopped. Now the notice of price increase of tire enterprises has been scheduled to January or even February 2023. The reasons for the price increase of tire enterprises are similar to each other, including the increase of raw materials, production costs, logistics, environmental protection and other factors. The price increases are also wave after wave. It is very difficult for tire dealers to grasp the price.
Anshan Tire Announces Price Increase
As the price of some raw materials has risen significantly in the near future, it is decided to adjust the whole series of products from January 10, 2023 by 2% or 4%
Zhongce Rubber Announces Price Increase
As the price of raw materials continues to rise, the cost of tire manufacturing continues to rise. 1. From January 1, 2023, the price of all steel radial tire products will be increased by 1%; 2. From January 15, 2023, the price of all steel radial tires will be increased by 1%.
Jiashun Tire Announces Price Increase
From January 16, 2023, the price of all steel tire products will be increased by 2% - 3% on the basis of the existing price. See the latest price list for details.
Property Zhongda Outai Announces Price Increase
From January 15, 2023, the price of TBR products will be increased by 2% - 3%. For details, please refer to the adjusted price policy. The price implementation is subject to delivery, and advance payment is not accepted.
Raw material shock
Recently, the price of tire raw materials has been erratic. At present, the price has exceeded 12770 yuan/ton and there is still a trend of sharp increase. However, before December 23, the tire price was still in a downward trend. However, the notice of price increase of tire enterprises has not been reduced, but has also become more and more. After that, the price of rubber returned to a high level and kept fluctuating. In general, the rubber price is still at a high level, and the tire price will change very frequently.
Similarly, according to the data of the business community, the price of carbon black is also very strong. Since October, the price of carbon black has been rising. Although it has fallen back recently, it is still at a high level. Many carbon black manufacturers have also announced early price increases. At the same time, due to the approaching Spring Festival, logistics costs and other factors will also affect the price of raw materials. At the same time, the increasingly strict environmental protection policy has also made the production cost of carbon black, tires and other chemical industries rise. It further increases the weight of tire price rise.
Price rise will continue in 2023
Now tire enterprises are busy preparing for the annual meeting. The new year is bound to have new tasks, and the important catalyst accompanying the purchase task is price rise. For every tyre operator, the tyre price is the most important factor affecting the tyre business. If the tyre is purchased before and after the price rise, the cost will be much worse. Most brands in the market begin to increase their prices, and the turnover costs of tire dealers will be doubled directly. This is a disaster for tyre people.
More importantly, the market has not recovered. Although the epidemic policy has been liberalized, tire stores and consumers are either in the sun or on the road to the sun. Where there is a demand for tyre replacement, the tyre store's willingness to purchase is basically zero, while the tyre manufacturer is only to transfer risks, so it is impossible to reduce the task without overstocking. With overstocked inventory and huge tasks, tire dealers have become the most embarrassing role in the tire channel. This also makes the capital turnover of tyre workers more and more difficult.
The car market and tires are down, and the tire business is not easy to do
According to the data of the Passenger Transport Association, the auto sales volume from January to November 2022 will reach 24.302 million. Although it has increased year on year, the cumulative growth rate has slowed down. With the support of many stimulus policies, the auto market did not break out. The heyday of the auto market has passed. Fortunately, China's car ownership is huge, which will not impact the tire retail market in the short term. At the same time, the sales volume of new energy vehicles has increased significantly. In 2022, the sales volume of new energy vehicles will reach 6.067 million, a double year-on-year growth. This is good news for the development of new energy tires in the original market and replacement market in the future. Tire stores will also be more and more exposed to new energy vehicle owners, and the prospect of new energy special tires will be broad in the future.
According to the data released by the National Bureau of Statistics, from January 2022 to November 2022, the output of rubber tire casings was 787.92 million, a year-on-year decrease of 4%. In November 2022, the output of rubber tire casings in China was 74.812 million, a year-on-year decrease of 7%. The long-term market downturn has also led to a decline in the output of tire factories, coupled with the deepening of the elimination of backward production capacity in the past two years. However, this industrial restructuring is just to prepare for the next take-off of China's tires.
At the same time, the export of tires is also shrinking. Since September, the monthly export volume of domestic tire enterprises has only remained at about 41 million, even less than 46.18 million in April, the bleakest month in the first half of this year. The demand of the European and American markets decreased, and the replacement demand in the European and American markets continued to weaken due to the impact of inflation, which made it worse for tire enterprises that used to rely on overseas business to overcome difficulties. Some tire enterprises said that the increase of overseas dealers' inventory had a certain negative impact on short-term orders of tire manufacturers.
From the current raw material prices and market forms, the challenges faced by tire manufacturers are still great. Under the great wave of price rise, perhaps more manufacturers will continue to issue price rise statements due to the impact of the price rise of raw materials.
Disclaimer: The image materials and articles of this platform are from the network, so the copyright belongs to the original author. If it infringes your copyright and interests, please contact us, and we apologize and delete them quickly. Source: Tire Business
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