According to the "Notice of the General Office of the Ministry of Industry and Information Technology on Organizing and Carrying out the Fifth Batch of National Industrial Design Center Certification and Third Batch Review Work" (Gongxin Ding Zhengfahan [2021] No. 71), the fifth batch to be recognized After the list of national industrial design centers was announced, the Industrial Design Center of Jiangsu Tongtong Technology Co., Ltd. officially became a national industrial design center.
Tire companies must move from "manufacturing" to "intelligent manufacturing" and then to "creation". The role of industrial design is becoming increasingly important. The national-level industrial design center recognized once every two years is an enterprise industrial design center or design enterprise selected by the Ministry of Industry and Information Technology as having strong innovation capabilities, distinctive characteristics, standardized management, outstanding performance, and advanced development level in the country. The listing of GM shares this time indicates that its industrial design capabilities have entered the national advanced echelon. It is understood that there are only a handful of companies in the tire industry that have been rated as national industrial design centers.
Industrial design is an indispensable and important part of the national innovation-driven development strategy and the only way for the industry to move towards high-end. The General Industrial Design Center was recognized by the Department of Industry and Information Technology as a Jiangsu provincial industrial design center in 2017. Over the years, General Motors has continued to carry out technological innovation, increase scientific and technological research and development, and build a nationally recognized laboratory and a national-level enterprise technology center platform. Develop strategic cooperation with scientific research institutes, universities, and international first-class suppliers to help the company form a user-centric, market-oriented, all-round and open industrial design in intelligent manufacturing, product R&D and design, and talent echelon. Innovative system, with more than 390 patents, among which invention patents are among the top three in the industry.
Under this industrial design system, it is conducive for companies to approach the market and customers at zero distance, and to develop and design products more efficiently in accordance with global standards. At present, GM has passed ISO9001, IATF16949, ISO50001, ISO10012, ISO14001, GB/T28001, ISO/IEC17025 and other system certifications, as well as China CCC, U.S. DOT, EU ECE, Gulf countries GCC, Indonesia SNI, India BIS, Thailand TISI, etc. at home and abroad A number of product certifications, and product quality control capabilities are at the leading level in the industry.
At the same time, as one of the leading companies in China's tire industry, General Motors continues to promote the development of the company towards intelligent, green and high-end development. Through the application of advanced technologies such as 5G, the Internet of Things, the Internet, and artificial intelligence, a data-driven industrial brain and tire manufacturing full life cycle data platform will be built to achieve flexible manufacturing, intelligent decision-making, and product personalization. Among them, the domestic PCR factory took the lead in the industry to realize the "black light workshop" operation, and the new TBR all-steel factory was supported by national special funds to build an industry 4.0 smart model factory to promote the company's overall productivity improvement, technological leapfrog development, and industry optimization and upgrading. In 2021, GM will rank first among tire companies in the "2021 Smart Factory TOP200" rankings of Internet Weekly.
Relying on the design concept for the global market and the reserve of international talents, as well as mature technology and advanced design of software and hardware facilities, General Motors has designed and developed short-distance mine tires, medium and long-distance tubeless tires and other categories that gather reputation in market segments, leading the industry change. In recent years, the eucommia tire Qianli 5X 290, which has been successfully built in recent years, applies the internationally advanced eucommia rubber formula technology to create a new wear-resistant era in the industry. The new energy green tire EV1 conforms to the industry development trend. The healing performance effectively solves the user's tire piercing and air leakage pain points, and has been verified by an authoritative testing organization to ensure safer driving and better meet diversified and high-quality consumer needs.
Being rated as a national industrial design center this time, it will drive GM's own industrial design level and ability to improve again. GM will continue to grasp the new direction of industrial design, use industrial design as a means to give products stronger competitiveness, make every tire a fine product, and create an internationally influential national tire company.
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